2016-2017 Catalog

Marketing B.S.

Course Requirements

Cognates

CourseTitleCreditsOffered
MATH 177Quantitative Business Analysis I

4

Fall, Spring, Summer.
MATH 248Business Statistics I

4

Fall, Spring, Summer.

Note: MATH 177: Fulfills the Mathematics category of General Education.

Note: MATH 248: Fulfills the Advanced Quantitative Scientific Reasoning category of General Education.

Courses

CourseTitleCreditsOffered
ACCT 201Principles of Accounting I: Financial

3

Fall, Spring, Summer.
ACCT 202Principles of Accounting II: Managerial

3

Fall, Spring, Summer.
CIS 251Computers in Management

3

Fall, Spring, Summer.
CIS 352Management Information Systems

3

Fall, Spring.
ECON 214Principles of Microeconomics

3

Fall, Spring, Summer.
ECON 215Principles of Macroeconomics

3

Fall, Spring, Summer.
FIN 301Managerial Finance and Control

4

Fall, Spring, Summer.
MGT 249Business Statistics II

3

Fall, Spring, Summer.
MGT 301Foundations of Management

3

Fall, Spring, Summer.
MGT 322Organizational Behavior

3

Fall, Spring, Summer.
MGT 341Business, Government, and Society

3

Fall, Spring, Summer.
MGT 348Operations Management

3

Fall, Spring, Summer.
MGT 461Seminar in Strategic Management

3

Fall, Spring.
MKT 301Introduction to Marketing

3

Fall, Spring, Summer.
MKT 315Marketing Creativity

3

Fall, Spring.
MKT 333Market Research

3

Fall, Spring.
MKT 334Consumer Behavior

3

Fall, Spring.
MKT 462Strategic Marketing Management

3

Spring.
THREE ADDITIONAL COURSES in marketing at the 300-level

9

Total Credit Hours: 72